How to use Google Search Console for SEO benchmarking
Understand clicks, impressions, CTR and average position before comparing SEO performance.
Search Console metrics describe one property and one selected period. Clicks, impressions, CTR and average position are only comparable when the property, country and date range match.
MarketBase requests read-only access. Imported queries and pages stay private to the connected project. Only signals that pass the publication rules can appear on a public profile.
Record the collection date with every comparison. A newer import does not rewrite the history of an older snapshot.
Methodology
Source: MarketBase · Status: Public